Kia America Sets New All-Time U.S. Sales Record in 2025, Surpasses 852,000 Units – Korean Car Blog
Kia America has achieved its strongest U.S. sales performance ever in 2025, posting total sales of 852,155 vehicles, a 7 percent increase year-over-year compared to 2024. This milestone marks the first time Kia has crossed the 800,000-unit threshold in the United States and represents the third consecutive year of record-breaking annual sales for the brand.
In addition to total volume growth, Kia also recorded its highest-ever U.S. market share, underscoring sustained consumer demand across its expanding lineup of SUVs, sedans, and electrified vehicles.
Kia’s retail momentum remained strong in 2025, with retail sales through Kia dealerships increasing 5 percent year-over-year. This achievement extends Kia’s streak to eight consecutive years of retail sales growth and marks the sixth consecutive year of record-high retail sales.
The performance highlights Kia’s continued success in aligning its product strategy with evolving U.S. market trends, particularly in SUVs and electrified vehicles.
Four Kia models posted best-ever annual sales totals in 2025, led by the Sportage SUV, which delivered the highest annual sales volume ever recorded by a Kia model in the U.S.
Kia’s diversified lineup continues to resonate with buyers, from family-oriented MPVs to compact sedans and midsize SUVs.
Kia’s commitment to electrification paid dividends in 2025:
This balanced growth across powertrains and segments illustrates the brand’s broad appeal and competitive positioning.
Sean Yoon, President and CEO of Kia North America and Kia America, commented on the achievement:
“Our third consecutive all-time annual sales record, coupled with our highest-ever U.S. market share, are clear indicators of the strength of the Kia brand and the competitiveness of our models. And with the second-generation Telluride and the highly anticipated K4 hatchback arriving in showrooms in the first quarter, and more new products on the way, we expect this positive momentum to continue into the New Year and beyond.”
Kia America also highlighted several key recognitions in 2025:
The upcoming 2027 Kia Telluride was named to Newsweek Magazine’s “2026 Most Anticipated New Vehicles” list, recognizing models expected to generate strong consumer interest in the U.S. market.
The 2026 Kia Sorento earned the Insurance Institute for Highway Safety (IIHS) TOP SAFETY PICK+ (TSP+) designation for models built after September 2025. This brings the total number of Kia vehicles receiving a 2025 IIHS TSP+ rating to five, all tested under the organization’s most stringent safety protocols.
Outlook for 2026 and Beyond
With the next-generation Kia Telluride, the new K4 hatchback, the new Seltos Hybrid and additional products scheduled to arrive in early 2026, Kia America is positioned to build on its record-setting momentum. Strong demand, expanding electrification, and continued safety recognition suggest the brand’s upward trajectory in the U.S. market is set to continue.
It’s all about the Korean automakers Hyundai, Kia & Genesis. Spy-shots, reviews, lastest news, interviews and more. Korean Car Blog LLC © 2010 – 2025
Korean Car Blog
We are using cookies to give you the best experience on our website.
You can find out more about which cookies we are using or switch them off in settings.
This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
You can review our privacy policy on the Legal/Disclosure page
Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.
This website uses Google Analytics to collect anonymous information such as the number of visitors to the site, and the most popular pages.
Keeping this cookie enabled helps us to improve our website.
