2025 new car sales: Winners & Losers – motortrader.com

Posted by: John Kirwan in Latest News Tuesday, 6 January 2026 0
 
BYD spearheaded the surge in sales of Chinese cars in 2025 with 51,422 cars registered over the year.
Chinese brand Jaewoo also turned in a robust performance with 28,232 cars registered while sister company Omoda generated 19,855 sales for the year.
The surge in sales helped the market breach the two million point for the third successive year.
Elsewhere, Alpine delivered a 485% hike in sales to reach 1,732 for the year while Polestar sales rose 95% to 16,959 units.
Alfa Romeo delivered an 80% increase in sales to reach 5,000 while Cupra saw a 35.6% increase to reach 41,214 sales.
At the other end of the table Fiat was down 38.5% to 8,764 registrations, Seat saw a 47.4% decline in sales to reach 23,015 and Citroen was down 31.7% to 20,732 units.
Honda fell 24.8% to 23,017 units and Suzuki was down 20.9% to 18,226 for the year.
Mike Hawes, SMMT chief executive, said: “The new car market finally reaching two million registrations for the first time this decade is a reasonably solid result amid tough economic and geopolitical headwinds.
“Rising EV uptake is an undoubted positive, but the pace is still too slow and the cost to industry too high.
“Government has stepped in with the Electric Car Grant, but a new EV tax, additional charges for EV drivers in London and costly public charging send mixed signals.”
Tagged with: BYD Jaecoo Omoda SMMT
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