Prime Minister Carney launches new strategy to transform Canada’s auto industry – pm.gc.ca
Prime Minister of Canada
The world is changing rapidly, fundamentally reshaping trade relationships and leaving economies, businesses, and workers under a cloud of uncertainty. Canada’s automotive industry is on the frontline of this shift, with more than 90% of Canadian-made vehicles and 60% of Canadian-made auto parts currently exported to the U.S.
Canada’s new government is focused on what we can control – implementing a new industrial strategy. We are transforming our economy from one that is reliant on a single trade partner to one that is more resilient to global shocks – a stronger, more sustainable, more independent economy built on the solid foundation of strong Canadian industries and bolstered by diverse international trade partners. In parallel, the government is launching a national electricity strategy to leverage our energy advantage to provide clean, affordable, and reliable power to Canadians.
These shifts present a unique opportunity to transform Canada’s auto industry. To that end, the government is introducing a new auto strategy that rewards the production of made-in-Canada vehicles and harnesses our world-class capabilities in artificial intelligence and technology expertise to build the cars of the future. This is a strategy that positions Canada to become a global leader in electric vehicle (EV) production.
Today, the Prime Minister, Mark Carney, announced the following new measures:
Canada’s new government will leverage our new and existing trade agreements – including our recent EV arrangement with China – to catalyse massive new investment in the sector, diversify Canada’s auto export markets, and position Canada as a global leader in EVs. Canadian workers and industries are well equipped to seize this opportunity, and our government is making generational investments in critical minerals, including those essential for batteries, to secure our place in the world’s most important supply chains.
The choices we make now will shape the Canadian auto industry for decades to come. By protecting the industry and incentivising automakers to build here, we can transform Canada’s workers and businesses to compete and win in this new global environment.
Today’s measures build on previously announced initiatives to help transform strategic Canadian industries, including steel and softwood lumber. Together, they form an ambitious industrial strategy that will build a stronger, more resilient, more independent Canadian economy, and ensure workers and industries can bridge to that future and seize its opportunities.
“Canada’s new government is fundamentally transforming our economy – from one reliant on a single trade partner, to one that is stronger, more independent, and more resilient to global shocks. We are making strategic decisions and generational investments to build a strong Canadian auto sector, where Canadian workers build the cars of the future.”
The Rt. Hon. Mark Carney, Prime Minister of Canada
“Canada is an auto nation and home to world-class vehicle manufacturers. We have the cutting-edge technology, the world-class talent, and the resources to make Canada’s auto industry a global competitor. Our government’s new auto strategy will position Canada to not simply participate in the future of autos, but build the best cars in the world, for the world.”
The Hon. Mélanie Joly, Minister of Industry and Minister responsible for Canada Economic Development for Quebec Regions
“Supporting our auto industry to compete and succeed in a rapidly changing global economy is a win for all Canadians. By strengthening greenhouse gas emissions standards and backing Canadian workers to build cleaner and more efficient vehicles, we are reducing pollution at the source while meeting growing global demand for EVs. Canada’s auto strategy drives down emissions by accelerating the shift to low and zero-emission vehicles, attracting investment in the clean economy, and lowering costs for drivers through improved efficiency, lower fuelling costs, and smart incentives. This is how we cut emissions, create good jobs, drive toward an electric future, and build Canada strong.”
The Hon. Julie Dabrusin, Minister of the Environment, Climate Change and Nature
“Canadian auto workers are among the best in the world. Their expertise is our competitive advantage. This strategy is about backing those workers with the training, investment, and certainty they need to build the future of the auto sector in Canada. By investing in people, we are securing good jobs, growing our economy, and making sure Canada remains a global leader in automotive manufacturing.”
The Hon. Patty Hajdu, Minister of Jobs and Families and Minister responsible for the Federal Economic Development Agency for Northern Ontario

